While the current Covid-19 pandemic has forced most companies to change the way they do business, this change isn’t all bad.
Over the past year BetterBot’s main goal has been to embrace “no-touch technology”. Today, that phrase has now taken on a whole new meaning. At first BetterBot’s mascot and avatar “BeeBee” was there to make your life easier by scheduling tours and answering simple questions from prospects that unnecessarily took up a lot of human time. Now more than ever this no-touch form of communication is essential to businesses surviving, and even thriving, during these challenging times. It’s about more than saving your team members’ valuable time. It’s about keeping your team and your prospects safe.
While there are quite a few factors that go into demonstrating how BetterBot can help your team succeed, there are two key points to look at when comparing life before Covid-19 hit and life during (and after) this pandemic.
The first is the number of questions answered by the bot. This number went up 37% from March to April! That’s a huge increase and tells us that people are adapting to the use of technology and virtual interactions now that in-person meetings are generally discouraged. From January to March this number was actually down nearly 10% as people took time to adapt to this new normal, and it wasn’t surprising to see this dip as the world was essentially put on pause. But it didn’t take long to see a significant increase in using the bot to get the answers people were searching for. Even though it’s going to be a while before the world feels “normal” again, people are always going to need a place to live. And just because you can’t walk into a leasing office, that doesn’t mean you can’t get some answers. Many industries have slowed down or been put on pause over the last few months, something Multifamily simply can’t do.
The second key point proving the success of BetterBot’s no-touch technology is the engagement funnel. From March to April there was an increase in prospects greeted (+13%), conversations (+25%), leads (+32%) and appointments (+12%). Not only are more prospects reaching out through the bot, but they are following through and making appointments to check out these properties. BeeBee has even evolved to provide 3D and virtual tours to prospects since this can’t be done in person right now. Just as prospects are adapting to digital assistance, BetterBot is too.
With the help of BeeBee, the pandemic doesn’t need to slow you down. Your team members don’t need to be wasting their time doing something that BetterBot’s BeeBee can handle, especially when many of your clients have bigger concerns than scheduling a tour or finding out which units are available. We’re all in this together, and with the help of our no-touch technology we’ll not only survive, but thrive, during this pandemic.
If you’d like to learn more about how BetterBot can help your leasing team, take BeeBee for a spin here. If you like what you see, simply fill out the contact form and we’ll get right back to you!